“I am Erilda, one of the lucky participants in the free training on digital marketing, organized by Regional Development Agency(RDA) in Berat in collaboration with GIZ-Proseed.
Technology development got everything oriented towards digitalization. Tourism, the field in which I manage a start-up with my friends (‘1001 Albanian Adventures’), is one of the areas in which digitalization affected the most. Thanks to my persistence, RDA Berat offered me this possibility for training, because as a startup business we have encountered a lot of difficulties during its journey till now.
This was the main reason why I decided to be part of this training, which resulted very valuable and helped me to improve my abilities in the digital marketing field. As the posts, digital and visual content became better we saw a general improvement for our startup.
Specifically, communication with the clients is more qualitative, posts on social media are more informative and communicative. This social engagement on Facebook and Instagram has obviously increased.
Thank you GIZ-Proseed and RDA Berat for this possibility, which contributed also in the net-work growth of each of the participants of the training.”